Essent

Marketing Communications Manager/Copywriter

Radnor, PA

full_time

About This Job

Description Essent Group Ltd. (NYSE: ESNT) is a Bermuda-based holding company (collectively with its subsidiaries, "Essent") which serves the housing finance industry by offering private mortgage insurance, reinsurance, risk management products and title insurance and settlement services to mortgage lenders, borrowers, and investors to support homeownership. We are focused on managing risk and dedicated to serving as a strong and fair counterparty. As a company, we bring strong private capital and a commitment to risk management to the mortgage insurance industry. Title:

Marketing Communications Manager/Copywriter

Location:

Radnor, PA (on-site)

This is an advanced level individual contributor position which works under moderate supervision and is responsible for communications and projects for the marketing department. This includes a broad spectrum of communications including developing internal communications plans and messaging, working on strategic initiatives and office-wide communications, and working interdepartmentally to collaborate on both digital and print content strategies. This role will also focus on marketing operations including departmental processes and workflow, increasing organizational efficiency, agility and value.

A s a dynamic and resourceful professional, we will rely on you to perform the following duties:

•

Responsible for the creation and timely execution of marketing communications and content through a variety of channels including print and digital (web, email, social, etc.) media. Copywriting, editing, contributing to overall campaign messaging and copy direction.

•

Develop marketing and communications strategies for enterprise-level communication initiatives and manage the successful execution of project deliverables.

•

Partner with BD, Operations, Risk, Compliance and other company SMEs to create content/messaging that is relevant and engaging for the intended audience.

•

Collaborate with Digital Marketing team to create and/or optimize the content strategy for Essent corporate website, social media and email. Includes creating and executing test plans and planning timely/regular promotional messaging.

•

Collaborate with the marketing team and business to develop long-term content strategies including a content calendar, promotional planning and execution across channels.

•

Establish and manage a company-wide style guide for content/communications. Serve as brand steward for all company communication channels.

•

Ensure the Essent voice and tone are consistently applied throughout communications and assets.

•

Work with partner vendors to ensure delivery of high-quality content/design for digital and print assets.

•

Manage a pipeline of asset and content requests including coordination with outside agencies as appropriate. Manage prioritization with Vice President, Brand Services.

•

Other duties as assigned by management.

Minimum Education & Experience Requirements:

•

BA/BS in Marketing, Communications, Journalism, English, PR or related field preferred.

•

Seven (7) + years or more experience developing and executing communication plans in a corporate environment.

•

Experience in Financial Services industry, a plus.

•

Must possess excellent written, communication, and proofing skills, the ability to assess and produce the type of communication needed for a specific audience, and the ability to navigate complex situations. She/he must be highly professional, able to independently handle multiple tasks with a good sense of priority and can work cooperatively with others to seamlessly meet the needs of the role and of management.

•

Extensive experience developing and managing integrated marketing/communications programs, including collaboration on developing strategic marcom plan, executing deliverables, and tracking metrics.

•

Ability to create and deliver against a multi-faceted marketing communications plan.

•

Excellent public speaking and presentation skills.

•

Advanced copywriting/editing skills.

•

Proven experience managing an integrated marcom plan including: print, web, social media, demand generation, sales enablement materials, etc.

•

Experience with developing and managing communications within a demand generation program through a CRM is important, familiarity with Marketo/SugarCRM is a plus.

•

Strategic, creative and business-minded while ensuring strong delivery/execution results.

•

Strong project management capabilities. Must have the ability to juggle multiple, concurrent demanding initiatives and projects.

•

Proficiency with the Microsoft Office Suite.

Our commitment to your success is enhanced by our competitive salary and comprehensive benefits package including paid time off, medical, dental, vision, 401(k) and disability benefits. We work to maintain a positive environment for our employees, where people can learn and grow with the company. Essent is an Equal Opportunity Employer.